**The Sony XR-50X90S 50-inch 4K Ultra HD Smart TV**

Experience cinematic perfection with the Sony XR-50X90S, a flagship 4K Ultra HD Smart TV boasting cutting-edge technology and sleek design. The BRAVIA XR™ (2022 model) features a stunning 50-inch Full Array LED panel, delivering breathtaking contrast and color accuracy. With High Dynamic Range (HDR) capabilities, every scene comes alive with lifelike colors, deep blacks, and radiant highlights.

Immersive entertainment is within reach with HDR10, HLG (Hybrid Log-Gamma), and Dolby Vision support, along with an impressive 120Hz refresh rate. Plus, with Google TV built-in, you'll have instant access to your favorite streaming services, apps, and games. Effortlessly navigate and control your viewing experience with the intuitive remote control or voice commands.

For an unparalleled viewing experience, the XR-50X90S also features Sony's proprietary Triluminos technology, which uses a unique backlight and color gamut to create a wider color range and deeper blacks. Additionally, the TV's slim design and minimalist architecture make it perfect for any room, blending seamlessly into your home décor.

Environmental eco-friendliness is also a top priority, with an Energy Class G rating ensuring reduced power consumption. Experience the future of entertainment with the Sony XR-50X90S 4K Ultra HD Smart TV - the perfect blend of stunning visuals, impressive performance, and effortless entertainment.